Post by account_disabled on Feb 13, 2024 9:16:44 GMT 5.5
Does anyone really believe it? Does anyone think Procter & Gamble or Unilever really waste half the money they spend? One of the most exciting talks I've ever attended was a few years ago at Ogilvy where a speaker talked about the econometric model they used to measure P&G's efforts. The key is how they combine the reach of point-of-sale, coupon codes, TV and other online advertising to understand what makes them money.
They are good at it, but expensive. Things in our industry are cheap by comparison. It’s not Tokelau Email List good enough yet, but it can be done if we work hard and invest. Remember what I didn’t say: I didn’t say television was dead. I'm not saying search is dead. I said our crazy blend of technical creativity, promotional prowess and measurement skills would be the skill set to build the biggest brands of tomorrow.
An for the most important topic to most viewers, it will also be your ranking in. Advertising is a billion-dollar-a-year industry, but it’s struggling to understand its place in the digital world. I don’t want the same old guys winning on our turf. Let us work hard together. About Will Critchlow is CEO of , a spin-off from his previous company, which was acquired at the beginning of the year. is an enterprise testing platform that empowers people to prove their value to the world's largest websites. They implement agile changes and test their impact. With, you get the right tools you need in one place.
They are good at it, but expensive. Things in our industry are cheap by comparison. It’s not Tokelau Email List good enough yet, but it can be done if we work hard and invest. Remember what I didn’t say: I didn’t say television was dead. I'm not saying search is dead. I said our crazy blend of technical creativity, promotional prowess and measurement skills would be the skill set to build the biggest brands of tomorrow.
An for the most important topic to most viewers, it will also be your ranking in. Advertising is a billion-dollar-a-year industry, but it’s struggling to understand its place in the digital world. I don’t want the same old guys winning on our turf. Let us work hard together. About Will Critchlow is CEO of , a spin-off from his previous company, which was acquired at the beginning of the year. is an enterprise testing platform that empowers people to prove their value to the world's largest websites. They implement agile changes and test their impact. With, you get the right tools you need in one place.